Network Marketing Objections



Where does much of the negativism come from Network Marketing?

  • Network Marketers who failed and are now disgruntled and have a bone to pick.
  • There are a lot of unprofessional networkers who piss off a lot of people. These are people who are desperate for money. They have the scarcity mentality that has zero comprehension of the word no.
  • Objections; such as the pyramid scheme.

The Network Marketing Objections

The First Network Marketing Objection: The Pyramid Scheme Objection

As I understand this objection, people are worried about making money from others efforts. Or maybe people are concerned about having a network of people under you buying a product where you make a little commission. Making money from others work is exactly what Multi Level Marketing is all about. If product is moved it is not illegal. If all it is, is people passing money around then it is illegal.

Or, maybe you are worried about making money from others with no effort on your part. If you are smart you will do whatever you can to help everyone in your downline make money. Educational marketing is one way to do this.

Making a little money from the work of many people is where the leverage and the residual income come into play. You can't work a thousand hours per day, but with multi level marketing it gives you that chance.

Franchisors make overrides from franchisees. MLM does the exact same thing.

Some people are worried that only those at the top make all the money. If you think about that is true with every business.

If you are a business owner and you hire employees on an hourly or salary basis, your income is earned from the owner's equity, the money after all the other business expenses and debts are paid off. If your owner's equity is a million dollars, you have the choice to take it for yourself which is owner's withdrawal or keep it in the business as retained earnings.

Assume you hired on employees at minimum wage. Yes they got some value (very tiny value) out of the deal because you paid them their minimum wage but you have no obligation to pay them anything more.

If they want more money they have to come to you and beg and plead for a raise; while you just made a million dollars from their work. You hired them because you could not run the business without them, otherwise why would you hire them?

As a traditional business owner you most certainly are making money from other peoples work, because you can't operate the business yourself.

The whole point of a traditional brick and mortar business is to hire smarter people than you are to run your business so you can do other things. The owner's equity is still all yours and not theirs.

If your brick and mortar business is wildly successful, your employees have no opportunity to enjoy in the increased success. On the flip side, if your traditional business suffers a loss your employees still get paid but you are left in a bad spot.

You as the traditional business owner put up all the cash to get the business started and you assumed all the risk and your employees took on zero risk. I am not saying that your employees do not get anything out of it because they get paid and whatever other benefits you are paying them.

All I am saying is every business owner makes money off the work of other people. With Multi Level Marketing, it is all done on a commission basis.

Many sales jobs in general are commissioned. What business can survive without sales? Who can argue that selling based on commission is illegal?

The question you need to ask yourself is if you think making money off of the work of other people is unethical or not.

If you think making money from the work of other people is evil then Multi Level Marketing is not for you.

An article from the Entrepreneur magazine has an article titled, Is Network Marketing Just A Scam, which discusses the network marketing pyramid scheme objection.

Most people would consider the Entrepreneur magazine to be a well respected business magazine.

Do you think the Entrepreneur magazine would allow any article about network marketing be published in their magazine if they thought network marketing was evil or unethical in any way?

The bottom line is network marketing is not a pyramid scheme. Anything that is a pyramid scheme is not network marketing, because you can rest assured that the company would not be allowed to start up in the first place.

The Second Network Marketing Objection: Network Marketing Involves Hard Sales

The bottom line is it depends on what your view of sales is.

If in your opinion it is about twisting people's arms and pushing until they have no choice but to say yes, then no this is not sales. Or at least it is not how it should be done and not how I and other professionals teach.

Sales in Network Marketing is more about sorting and sifting the wheat from the chaff. It is about finding the interested and discovering what their needs, wants and don't wants are and figuring out if what you have can help them get it.

If your business opportunity is not a fit for them and cannot give them what they want and need then you are wasting your and their time.

There is no sale if you cannot give them what they want and need. If they don't want what you have there is obviously no sale to be made.

If you are employing attraction marketing, it involves no hard selling. People come to you first and buy from you because they like what you have to offer. Your marketing and copywriting pre-sells them before you need to talk to them on the phone. If your copywriting and marketing is good enough you probably won't need to prospect them on the phone, other than introduce yourself to them and see how you can help them.

Jack Zufelt doesn't believe network marketing is selling. He believes it is about leadership. It is about helping people get what they already want.

The Third Network Marketing Objection: Only the People At the Top Make All the Money

It is not true that only the people at the top make all the money. When talking about the top it means the first person in a particular line and who has a large downline.

Floyd Holdman is proof that you can be at the top and have someone below you and well below you make more money than you are.

Floyd Holdman, a Tahitian Noni International millionaire was one of the first couple of distributors for Tahitian Noni International. He said in his training CD's that there is an individual far beneath him in his downline who makes more money than he does.

People at the top making more money than the people in the bottom is more true in the normal business world more so than it is in Network Marketing.

Most CEO's probably make more money in one day than many of their employees make in a year.

Internet marketing is another way you can make more money than your upline, especially if they are not marketing on the internet.

You Know Someone Who Tried MLM, Failed and Now Speaks Out Against It

Because your friend or associate or whoever it is failed at Network Marketing doesn't mean anything. Maybe you tried it in the past and failed and have a bad taste for it in your mouth.

People fail at a lot of things all the time, that doesn't mean it doesn't work. The industry is still going strong, people are still making money. Millionaires are still being created on a frequent basis and will probably only increase.

The question you need to ask yourself is why did you or your friend or associate fail?

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